Lees wrote about parachuting with a pack sack and rifle, cycling adventures, mountain climbing, marathon running and canoe trips into the Canadian wild. His stories about Edmonton focused on the real characters that made the place special, and the charitable causes that needed a hand up. Sure, Lees broke the rules, but he was doing good — and isn’t that what service journalism is all about?
“I did it because my goal was to help so many people by telling good stories,” says Lees. “It came from my mom and dad, that you should always be able to help when you can. You have to understand that life can be a trial for some, and an easy march for others.”
Lees has run marathons all over the world — about 60 of them. And he dreamed up a publicity stunt that would help raise money for charities. Runners often talk about “hitting the wall,” when the pain becomes too much during a distance run. Athletes need to know how to get over this barrier. So, Lees thought, why not bring a ladder to the run? It became such a goofy, popular thing, he was able to sell ad space on it, with the proceeds going to charity.
“It became something of an ongoing joke,” Lees says. “Other runners would come and carry the ladder for a while. Some carried it for 200 yards, while some others might carry it for a couple of miles.”
In 2014, Lees had an idea to raise funds for the Stollery: Wouldn’t it be awesome if a totem pole could be placed in the hospital? Ben Davidson, an artist and carver from Haida Gwaii, British Colombia, was commissioned for the project. Lees then organized a group of 40 riders to bike from Edmonton out to Haida Gwaii. The totem pole travelled to Edmonton via trailer, but it would be accompanied by an escort of cyclists. The ride raised more than $450,000 for the Stollery. Sadly, in 2020, Davidson passed away from a heart attack at the age of 44.
Edmonton Journal Editor-in-Chief Allan Mayer said that while some journalists take on assignments, Lees was an “idea machine” and that he’d dreamed of doing the Edmonton-Haida Gwaii run for 20 years.